This Human Business Jonathan Cook

This Human Business is a podcast that explores the new movement to reassert the value of the human experience, in an age when an obsession with digital tools of automation has created a dangerous imbalance in the corporate world. The podcast looks into the use of mythology and storytelling to evoke emotional engagement, the role of rituals in commercial culture, new radically human forms of thick research that complement Big Data, human reactions to new business technologies, dark and hopeful visions of the future, digital racism, and the fluid opportunities for dynamic interactions with gender and identity in the business world. It then transforms into the articulation of emotional granularity, exploring the business of being human.
Brought to you by Jonathan Cook of This Human Business

Latest Episodes…

  1. Can Business Be Human?

    With this episode we have reached the end of the second season of This Human Business. It’s time to ask the most important question of all: Is a human business even possible? ...

    2019-10-02

  2. Cultivating Business As A Garden

    What if we thought of a business not as a machine, but as a living garden? Thousands of years ago, nomads gathered together in many places around the world and settled down to create the first gardens, which were also the first world’s businesses. The cultural template established in these ...

    2019-09-25

  3. The Pilgrimage of Business

    Business needs to get beyond the narrow UX scope of the customer journey. It’s emotional movement accompanying physical movement that makes a pilgrimage a pilgrimage. Applying this experience in business opens an escape hatch out of commoditization. ...

    2019-09-17

  4. Time for Business

    Time is at the heart of the struggle over the culture of business. This episode discusses the conflict between mechanized clock time and alternative forms of time, as well as the consequences of the need for speed in corporate life. ...

    2019-09-10

  5. The Unreal Business of Poetry and Fairy Tales

    With business culture sinking lower and lower, we need tools to aim higher. Poetry and fairy tales help us to imagine what could be instead of leaving us in the morass of what is. Poet of business Fateme Banishoeib guides us through the mental experience of verse, while Gwion Bach ...

    2019-09-02