Rituals in Commerce - This Human Business Episode 4

September 13, 2018
The digital industrial orthodoxy in business tells us that commerce is rational, mathematical. Cultural anthropologists looking at business know better. Business is filled with rituals, both for consumers and for people working in the corporate world. Enter the threshold and listen to this 4th episode of This Human Business to understand the elements of ritual, and how they can profit a business even as they make it more human.
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The Mythology of Hermes, God of Commerce

September 11, 2018
This bonus episode of This Human Business tells the story of Hermes, the god of commerce and the caduceus, as he encounters giants, the underworld, and a very picky turtle. How is this mythology relevant to present day buiness? Listen in and find out.
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Human Research - This Human Business Episode 3

September 05, 2018
At its foundation, the digital revolution in business isn't really about technological innovation as much as it is about the ideological triumph of the quantitative approach to research. If we're going to build a new model for a more human approach to business, we'll have start by finding alternative methodologies for business research. That's the topic of this episode... and hang on, because it gets kind of weird.
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The Story of John Henry, A Data-Driven Man

September 02, 2018
This bonus episode of This Human Business tells the story of John Henry, the steel driving man who took on a machine in a race and won. What happened next serves as a warning for human researchers in our digital age of data-driven business.
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The Power of Story - This Human Business Episode 2

August 29, 2018
We're living in the Information Age, they tell us, but even as business amasses hoards of data that would have been unimaginable just a few years ago, we seem to have lost track of the human story of commerce. Indeed, some designers scoff at the idea of business storytelling. Are they right? Is storytelling just a business fad?
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